8 Rolex Day-date, Ref. 1804, Platinum and Diamond Bezel, Diamond Index

Estimate: € 30,000 –⁠ 40,000

Model: Day-Date
Material: Platinum, diamond
Reference N°: 1804
Year: Circa 1960
Case N°: 549234
Caliber: 1556 automatic
Bracelet: Leather strap
Dimensions: 36 mm
Signed: Dial, case and movement

Beloved by many watch enthusiasts, the Day-Date is symbolic of both Rolex and its power over the watch marketplace. Originally released in 1956, the Day-Date was and is a thing of beauty and an unambiguous, take-it-or-leave-it expression of the owner’s power and prominence. The well-balanced dial, as well as the day and date display were innovative for the time. The reference you see here is the 1804, which was part of the second series of Day-Dates released in 1959. The 1804 can be identified by the platinum case and bezel set with diamonds. The Day-Date has been seen on the wrists of U.S. Presidents (hence the name of the President’s bracelet), and it’s also a perennial favorite from collectors for its great history not just as a milestone in watchmaking, but also as a true cultural symbol. This particular platinum version from the 1960s in platinum case with diamonds bezel and marquer is extremely rare. The super conditions of this lot represent a rare opportunity to own a very nice and interesting watch.

Montre Rolex en platine, modèle Day-Date, réf. 1804. Cette version en platine des années 1960 en très bon état avec lunette en diamants et cadran avec index diamants est extrêmement rare et représente une réelle opportunité à ne pas manquer.